BRAND'S® CELEBRATES ITS 180TH ANNIVERSARY BY PARTNERING WITH WORLD VISION INTERNATIONAL
For 180 years, BRAND'S®, a widely recognized brand for their Essence of Chicken and other health supplements has helped many individuals and families maintain wellness so they would have the ability to live life to the fullest.
This year, in testament to BRAND'S® commitment to create a positive impact on the community and in celebration of its 180th anniversary, BRAND'S® has partnered with World Vision International and aims to raise S$180,000. They also hope to sponsor 180 kids across the region including Singapore, Malaysia, Indonesia, Thailand, Taiwan and China in 2015.
This regional Corporate Social Responsibility (CSR) initiative marks BRAND'S® 180 years of commitment in providing overall wellness and in helping people to unlock their potential for a greater life.
PUBLIC ARE ENCOURAGED TO JOIN THE BRAND'S® HOPE IN A BOTTLE CAMPAIGN
We can also do our part by joining in the BRAND'S® Hope In A Bottle campaign. Simply purchase the BRAND'S Coin Slot Caps at two dollars each, which will be donated to World Vision. The Coin Slot Caps transform used BRAND'S® bottles into coin banks, which can be filled up and donated back to World Vision or kept as a collector's item. Funds raised will support 20 underprivileged children; leadership training for nearly 1000 humanitarian-minded local youths in Singapore through World Vision's 30-hour Famine programme who advocate for disadvantaged regional children.
The BRAND’S® Coin Slot Caps are available at BRAND’S® ‘Hope In A Bottle’ Dispenser
Machines located at:
• Cerebos Pacific Office at China Square Central, Level 12
• Science Center Singapore near Tuning In: Brain & Body Exhibit,
• Just Education tuition centers around Singapore*
*To check for the location of the dispenser machine at Just Education tuition centers, please contact 6563 0080
GIVING HOPE AND MAKING A POSITIVE DIFFERENCE TO OTHERS
By using recycled BRAND'S® bottle as a coin bank, we can set aside a dollar each day to put in. Each BRAND'S® bottle can store up to 45 $1 coins, which is the amount to cover the basic needs of one needy child for a month. Just a simple act a day and we can be part of a meaningful cause to make a positive impact in the lives of others. At the same time, parents can also impart the value of saving money and inculcate the value of giving to their children. It's always good to start teaching them good habits from young which will goes a long way.
Brand's® invites everyone to make a difference in the lives of needy children through its 'Hope In A Bottle' campaign. Join the BRAND'S® team at the 'Hope In A Bottle' event from 28 to 30 August, 11 to 8pm at Star Vista Atrium. There will be many fun activities for all to enjoy and with a simple donation of $10, you will get a chance to personalize your very own BRAND'S® bottle as keepsake. Talented visual and graphic artists from The New Paper's creative department will be there to guide in designing of the BRAND'S® bottles. These artists will also join the cause by painting 20 BRAND'S® bottles which will be available for sale at $50 each. The proceeds from the sale of these unique bottles will go to World Vision.
Other event highlights include an exhibition of BRAND'S® 180 years heritage where visitors can learn about the legacy of BRAND'S® and a Photo Wall for the public to capture the fun moments during the event.
BRAND’S® Essence of Chicken – 180th Anniversary Drink & Win Grand Draw
In the past few months, BRAND’S® celebrates 180 years of wellness with customers through its ‘Drink & Win’ promotion where customers stand a chance to win a grand prize of $180,000 cash. Join the excitement as one lucky BRAND’S® customer takes a shot at winning the grand prize at the 180th Anniversary Drink & Win Grand Draw on 30 August 2015 at the ‘Hope In A Bottle’ Event!
My very own personalized BRAND'S Essence of Chicken. Yes, it got my name on the label. As for the empty one, I drew an owl on it. I'm a night owl and with BRAND'S Essence of Chicken, I am still able to wake up in the morning and go to work with an alert mind. Thank you so much, BRAND'S®! Official Hashtag for this campaign is #BRANDS180. Do head down to the event this coming weekend!
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